Kenneth Gonzalez has joined the Northwest ISBDC team as a business adviser.
Gonzalez will work directly with new and existing business owners on business planning and execution as well as serve as a guide toward community resources and avenues for financing.
“I look forward to assisting entrepreneurs with business plans, sound financial pro-forma and strategies for growth,” he said. “I have experience in strategy deployment, which combines a focus on finance, operations – including marketing and sales, manufacturing and distribution – and organizational design.”
Gonzalez has his roots in technology and business start-ups, growing his career as a global executive leader for Tyco’s electrical and metals business unit. As a chief information/technology officer, he has developed commercial software for the automotive distribution industry.
He is founder of Bettie Dorothy Enterprise, an advisory consultancy, has worked in more than 20 countries, is co-founder of Reign Smart and is founder of Southlake Hispanic Chamber of Commerce.
He holds a Master’s Degree in business administration from the University of Detroit Mercy, has held positions as an associate professor at UDM and has served as a mentor for entrepreneurs. In 2014, he was recognized as one of the Top 100 most influential and notable Hispanic professionals in the information technology industry by the Hispanic IT Executive Council.
“Ken’s experience adds another facet to our skilled team of advisers,” said Lorri Feldt, regional director of the NW-ISBDC. “His expertise further strengthens our combined skill sets so we can make an even greater impact on our entrepreneurial community.”
Serving seven counties in the region, the NW-ISBDC offers no-cost assistance for entrepreneurs starting or expanding their businesses. Through one-on-one consulting, the NW-ISBDC helps guide small businesses toward their goals by offering referrals, workshops, training opportunities and other essential business tools. It is funded in part through a cooperative agreement with the Small Business Administration, the State of Indiana and other local partners.