On Wednesday evening, Latitude Commercial invited clients, family, and friends to Net Par in Crown Point for their Annual Holiday Party and festivities. The team celebrated their clients and another successful year, while collecting donations for St. Jude House and the Salvation Army.
The party is one of Latitude’s most important traditions, allowing them to break away from their usual
business meetings and talk in a casual setting.
One of the core tenets Co-Founder/President Aaron McDermott always follows when organizing the event is to avoid fine dining or banquet halls, and opt for cozier, more casual settings. As friends of the owners of the newly opened Net Par, McDermott felt the bar/golf simulator was the perfect fit for this year’s festivities.
“This is a way for us to say thanks to clients, family, and friends that always support us,” he said. “It’s fun to get together out of the working hours, and Net Par is such a unique destination that I knew a lot of people would want to come by and check it out.”
Everyone on the Latitude team is looking back on 2021 as one of their most important and successful years, particularly as their first year out of COVID-19. They marked a growth in sales, new properties under management, and two new team members (with one more to come in January).
“We’ve grown substantially not only in numbers, but with employees,” said Myles Rapchak, principal/vice president at Latitude Commercial. “That’s part of why this is so important, we really want to show appreciation to our clients because they’re the reason for that success. It’s great to talk with them about sports, life, Christmas and families rather than business.”
One of those new team members is Kayla Patrick, office manager. She is set to celebrate her one year anniversary with the team in January. She was particularly excited to meet Latitude’s clients face-to-face.
“I work in the office, making lots of calls and sending emails, so I haven’t had the chance to meet a lot of them in-person,” she said. “It’s great to see them out of their business and get the chance to know them more personally and put a face to the names I see so much.”
Of course, with it being the holiday season, Latitude could not miss the chance to give back. At the entrance to Net Par, they collected coats for the Salvation Army of Lake County, as well as gift cards for St. Jude House in Crown Point.
“Without partners like Latitude, we couldn’t do what we do in the community,” said Brian Clark, Lake County Coordinator for the Salvation Army. “We serve thousands and thousands of people at Christmas, we gave out over 2,000 toys last year and will do it again this year. We couldn’t do that without great supports like Latitude.”
To learn more about Latitude Commercial, visit latitudeco.com.